Privacy Policy — Sherlock Research

This Privacy Policy describes how Sherlock Research ("we," "us," or "our") collects, uses, and protects information you provide when visiting sherlockreports.com or purchasing our reports.

1. Information we collect

Information you provide

Order information: name, business name, email, billing address, and payment method (processed by our payment provider — we do not store full payment details on our servers).
Communications: emails, support requests, and any custom research questions you send.

Information collected automatically

Usage data: pages viewed, time on page, referring URL, browser type, device type, and approximate location (country/region) via Cloudflare Web Analytics.
Cookies: we use a minimal set of essential cookies. We do not use third-party advertising trackers.

2. How we use information

To deliver the reports and services you purchase
To respond to your inquiries and provide customer support
To improve our reports and site (in aggregate, anonymized form)
To send you transactional emails (order confirmations, report updates, account notifications)
To comply with legal obligations

3. How we share information

We do not sell your information. We share it only with:

Service providers who help us operate the business (payment processing, email delivery, hosting) — each bound by confidentiality and data-protection terms.
Legal compliance if required by valid legal process.
Business transfers if Sherlock Research is acquired, merged, or reorganized.

4. Data retention

We retain order information for as long as your account is active and as required for tax and accounting compliance (typically 7 years). Marketing email lists are retained until you unsubscribe.

5. Your rights

Depending on your jurisdiction, you may have the right to access, correct, delete, or port your personal data, and to opt out of certain processing. To exercise these rights, email hello@sherlockreports.com.

6. Security

We use industry-standard technical and organizational measures to protect your data, including TLS encryption in transit, encrypted storage, and access controls. No system is perfectly secure, but we take this seriously.

7. Children's privacy

Sherlock Research is a B2B service intended for adult business operators. We do not knowingly collect data from anyone under 18.

8. Changes to this policy

We may update this policy from time to time. Material changes will be announced on this page and, where appropriate, via email to active customers.

9. Contact

Questions about this policy? Email hello@sherlockreports.com.